Internet dating app Tinder gains popularity among students

Internet dating app Tinder gains popularity among students

Lisa Aragona/Daily Bruin Senior Staff

By Amy Lee

There’s a different sort of sorts of swiping happening on campus that doesn’t include dining halls.

Predicated on a “hot or perhaps not concept that is” Tinder is an on-line relationship app that matches people in the area by having users swipe directly to show interest or a swipe kept to reject. Since its inception 17 months ago, Tinder, as well as other internet dating apps such as for example Grindr, Hinge and Twine, has received a growing existence on university campuses.

Produced by USC alumni and co-founders Sean Rad and Justin Mateen, Tinder was launched at universities, beginning at their alma mater.

Mateen said they strategically aimed the application at a university demographic if it resonated with college students because they knew the app would succeed.

“College is really an atmosphere that is highly social and pupils are sponges for taking in information,” Mateen stated. “ If there’s a need to make use of one thing among a couple of, other people will obtain that require too. Continue reading “Internet dating app Tinder gains popularity among students”